“Winning isn't everything, it's the only thing." Red Saunders, UCLA Bruins coach
One guy won, one guy lost. Voter fatigue makes us miss the point: elections have been changed forever.
A lifetime ago we read Vance Packard’s The Hidden Persuaders for extra credit. This became the basis for the advertising industry and inspired the TV opus Mad Men. It also bedrocks the success of Obama II.
Never again will we vote our personal values or what is best for the country. Now we are all fully trained to salivate like Pavlov’s storied dog at the clanging bell of personal desires. Do otherwise and we will not be counted.
So next election Republicans will also pander with gusto to demographic niches.
- Want free birth control? You go, girl.
- Amnesty for people who look like you? No problem: all Latinos are home free, regardless of papers. (No right to vote, however.)
- Student loans too high or marijuana illegal? Shazam--problem solved.
These and other marketing techniques will get the Republicans up to Ground Zero with the cradle-to-grave Dems. Of course, social conservatives may all move to Utah and secede. But that didn’t work in 1861 either, did it?
Only then can the true battle be enjoined: our precious freedoms vs. repressive government explosion under troglodyte elites. The City on the Hill vs. “What In It For Me?” led by the Yellow Jester, below.
“I run to grasp divining signs
To satisfy the hoax.
The yellow jester does not play
But gentle pulls the strings
And smiles as the puppets dance
In the court of the crimson king.”
Full recording In the Court of The Crimson King
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